We are a dedicated custom CRM development agency — not a software vendor selling licences. Every CRM system we build is designed around your exact pipeline, team structure, and integration stack. Sales CRM, Real Estate CRM, Healthcare CRM, and enterprise solutions delivered in-house since 2013.
Projects Delivered
Years Experience
Client Retention
In-House Experts
As a dedicated custom CRM development company, every CRM development service we deliver is built in-house from scratch — no templates, no third-party platforms, fully documented at delivery.
Lead capture, pipeline stages, deal tracking, follow-up automation, and revenue forecasting — built around your exact sales process.
Property inventory, site visit scheduling, buyer pipeline, broker management, and automated follow-ups for real estate developers and agencies.
Patient management, appointment scheduling, treatment history, doctor allocation, and multi-clinic coordination for hospitals and clinics.
Candidate pipeline, interview scheduling, offer management, onboarding tracker, and JD-to-placement workflow automation for HR teams.
Loan application pipeline, KYC document management, repayment tracking, agent performance dashboards, and compliance reporting.
Multi-branch, role-based access, ERP integration, advanced analytics, and custom workflow automation for mid-to-large enterprises across India.
A custom CRM development company designs and builds Customer Relationship Management systems from the ground up — tailored to your exact workflows, sales processes, team hierarchy, and data requirements. Unlike off-the-shelf tools that charge recurring per-user licences, a custom CRM is paid for once, with no per-user fees, and fitted precisely to your pipeline stages, reporting metrics, and integrations. OGEN Infosystem is a custom CRM development company and full-service CRM development agency in India, building industry-specific systems since 2013 — with deployments across real estate, healthcare, finance, HR, manufacturing, and enterprise sectors.
Since 2013, OGEN Infosystem has operated as a dedicated CRM development agency — building industry-specific CRM systems for real estate, healthcare, finance, and enterprise clients across India. 100% in-house, never outsourced, never templated.
Client Retention
Years of Service
Professionals
Projects Delivered
A real estate CRM and a healthcare CRM have completely different workflows, compliance needs, and data models. We build for your industry first — not a customised version of a generic template. Each CRM starts from a requirements discovery, not a feature list.
Every CRM we build is written by our in-house team and delivered with database schemas, admin credentials and full documentation. No recurring licence fee.
WhatsApp Business API, email (Gmail, Outlook, SMTP), Razorpay, Tally, Shiprocket, and custom ERP systems — built as first-class integrations, not afterthoughts. Every lead, update, and notification flows through the channels your team already uses.
Custom CRM development at OGEN costs a fraction of Salesforce implementation and ongoing licence fees — while delivering a system that fits your workflow exactly. Fixed-price quotes, written timelines, and no scope-creep surprises.
Every CRM delivery includes hands-on user training for your team and a 30-day post-launch support window — at no extra charge. Ongoing maintenance plans are available for security patches, feature additions, and dedicated support.
As a specialist CRM development agency, we understand the compliance requirements, data flows, and user journeys specific to each sector — not just the technical execution.
Property pipeline, site visit tracking & broker portals
Sales CRMPatient management, appointments & clinical records
Patient CRMLoan pipeline, KYC management & repayment tracking
Fintech CRMAdmissions pipeline, counsellor tracking & fee records
Edtech CRMDealer management, service tracking & distributor CRM
B2B CRMBooking pipeline, itinerary management & group travel
Booking CRMCustomer retention, loyalty programmes & repeat orders
Retention CRMCandidate pipeline, interview scheduling & onboarding
Talent CRMShipped as standard in every CRM we build — no add-ons, no extra licence fees, no surprises.
Centralised database of every lead, customer, and organisation with full interaction history and activity timeline.
Drag-and-drop pipeline stages with deal values, probabilities, expected close dates, and owner assignment.
Auto-assign tasks, set reminders, and trigger follow-up sequences based on pipeline stage changes — zero manual effort.
Send and receive messages from the CRM with full conversation history logged against each lead record.
Multi-level permissions for sales reps, managers, branch heads, and admins — with field-level visibility control.
Real-time conversion rates, revenue forecasts, agent performance tables, and fully custom KPI dashboards.
Fully responsive web interface plus optional Flutter mobile app — field team can update leads from anywhere.
Attribute every lead to its source — website, WhatsApp, Instagram, Google Ads, referrals, or any custom channel.
Attach KYC, proposals, contracts, and agreements directly to the lead or deal record with version history.
Razorpay, Tally, ERP, Shiprocket, SMS gateways, and custom REST endpoints — built as first-class integrations.
Every action timestamped and attributed — who moved what, when, from which stage, and from which device.
Full CSV and Excel exports on demand, plus automated daily encrypted backups built in as standard.
Every OGEN custom CRM ships with intelligent automation and forecasting built in — not as an add-on. Your pipeline data, follow-up history, and deal velocity feed into dashboards that surface exactly what needs attention and what's on track.
Each lead is scored by engagement level, source quality, and deal history — so your team focuses on leads that actually close.
Project monthly and quarterly revenue from your live pipeline — weighted by deal stage, close date, and historical win rates.
Triggers next steps, reminders, and WhatsApp messages automatically based on pipeline stage changes — zero manual effort.
Flags stalled deals before they go cold — based on inactivity thresholds, days-in-stage limits, and engagement drop signals.
Real-time view of deal velocity, conversion rates per stage, and bottlenecks — so managers can coach the right reps at the right time.
Surfaces which rep, source, product, or region drives the most revenue — so you can double down on what works and cut what doesn't.
No activity for 9+ days — follow-up triggered automatically
Get a free 30-minute consultation with our CRM development team — we'll map your pipeline and send a fixed-price quote within 48 hours.
Our Process
From first conversation to live system — 6 defined phases, every milestone visible.
3–5 day structured discovery — we map your pipeline stages, team roles, and every manual step before a line of code is written.
Database schema, module structure, access roles, and API contracts finalised and signed off by you — before any developer opens an editor.
Dashboard, pipeline, contact profile, reports, admin panel — designed in Figma with your terminology. Your team approves every screen before development begins.
PHP/Laravel backend, React frontend. All integrations — WhatsApp, email, Razorpay, Tally, ERP — built in this phase. Weekly demos keep you in the loop throughout.
Internal QA covers cross-browser, load, and role-permission testing. Then your actual users run real workflows and validate every pipeline stage before sign-off.
Staged deployment with full data migration. Hands-on training for admins and team leads. Database schema, credentials and documentation at handover. 30 days of post-launch support at no extra charge.
From 10-person startups to 500-person enterprises — here's what makes OGEN the custom CRM development company clients come back to.
OGEN built our real estate CRM from scratch — it tracks every lead from first call to site visit to deal close. The WhatsApp integration alone saves our sales team 2+ hours every day. Best CRM investment we've made.
Rahul SharmaWe replaced Salesforce with OGEN's custom CRM and cut our software costs by 70%. The system is built for our exact loan pipeline — with KYC tracking, repayment alerts, and agent dashboards. Everything Salesforce couldn't do out of the box.
Priya AgarwalThe healthcare CRM OGEN built for our clinic chain manages 1,200+ patient records, appointment slots, and doctor assignments across 4 locations. The team understood our clinical workflow immediately — not just the technical brief.
Suresh IyerTalk directly with our custom CRM development team — they'll map your workflow and send a fixed-price quote within 48 hours. No obligation, no sales pitch.
Our CRM architect understands your current workflow — manual steps, spreadsheets, tools you use — and designs a system that matches it exactly, not the other way around.
After the call, you receive a detailed scope document with a fixed-price quote, delivery timeline, and technology recommendation — before any commitment.
The consultation is free and non-committal. If the fit isn't right, we'll tell you — we only take on projects where we're confident we can deliver results.
A CRM software development company — also called a CRM development agency — is a technology firm that designs and builds custom Customer Relationship Management systems from scratch, tailored to a business's exact sales workflows, pipeline stages, team hierarchy, and data requirements.
Unlike off-the-shelf CRM tools (Salesforce, HubSpot, Zoho), a custom CRM built by a dedicated development firm fits your exact process, integrations, and reporting needs — with no recurring per-user licence and no features you'll never use. OGEN Infosystem is a custom CRM development company in India, operating since 2013, with CRM deployments across real estate, healthcare, finance, HR, and enterprise sectors.
OGEN Infosystem is a custom CRM development company in India with over 13 years of continuous operation since 2013. Operating as a full-service CRM development agency, we provide end-to-end CRM development services — from requirements discovery and architecture design to development, QA, training, and post-launch support. As a trusted CRM development company, OGEN has deployed systems for real estate developers, healthcare providers, NBFCs, HR firms, educational institutions, and manufacturing companies across Delhi, Noida, Gurugram, Mumbai, Bengaluru, Hyderabad, Chennai, and Pune. Our 30+ in-house professionals handle every phase of our CRM development services under one roof — no outsourcing, no templates, fully documented at delivery. Custom CRM systems from OGEN are built on PHP, Laravel, React, and Node.js with native integrations for WhatsApp Business API, Razorpay, Tally, Shiprocket, and custom ERP systems.