If your online store sells any kind of products that are provided with the various brand, size, image, color for customers to choose, then this plugin helps you display these options in a beautiful and eye-catching way.

What is Product Variation Swatches?

You can best understand product variation in the case of apparel. Suppose an e-commerce store wants to sell shirts. Once the e-commerce admin starts in the building a product catalog, he feels the need for different sizes (and sometimes colors) for his shirts.


If admin creates a separate product list for every size/color, it’s not only a time-consuming task, but it’s also impractical. To overcome this problem, admin can use product variation create one listing for the shirt and then create a variation for size and color – for the customer to simply choose the desired color and size from the drop-down list or check a box with the size/color.

Why is Product Variation important in E-commerce?

  • A variation in size or color is the very first impression a customer gathers about his available choices.
  • The attributes assigned to a product helps your product understandable to the customer at a glance.
  • Product variation makes your business more competitive as it focuses on the cost value of the product against similar products in the market without compromising on the price.
  • Helps in gaining market share through product differentiation.
  • It is synonymous with originality and uniqueness in the eyes of the customer.
  • Product variation helps meet customer demand, who constantly look for new features and fresh ideas.

There are a number of variation swatches plugins for WooCommerce available on the internet that can help enhance the customer’s shopping experience and improve your online store’s usability. I recommended you to choose WooCommerce Product Variations Swatches Plugin

With WooCommerce Product Variations Swatches Plugin users can show and select attributes for variations products in a much better manner.
This plugin helps the customers observe the products they need more visually which saves time to find the wanted products than dropdown type for variations of a variable product, displays variations select options of the products under colors, buttons, images, variation images, radio.

When your product installs variations swatches plugin, it will convert variation swatches into the variation products in the dropdown type. There is no need to go to each product to check whether the size or color they want is available or not, these swatches can also be visible at product listing pages for each product for flexibility of the user.

Key Features of WooCommerce Variation Swatches :

  • It allows users to design and style for unlimited swatches profiles.
  • Users can use the search bar to search for an existing global attribute.
  • Users can set to display global custom attributes in 2 styles: Horizontal or vertical.
  • Display global attributes in 5 types: Button, Color, Image, Variation Image, Radio.
  • Show available swatches profiles, product list.
  • User-Friendly interface and easy to use, Auto-update, Works on mobile.
  • Choose in which categories customizing the attribute be applied.
  • You can customize to display a default swatch design pattern: Name, Padding, Height, Width, Font size, the size on mobile mode, on the product list, Color, Box-shadow effect.
  • You can customize the hover status including Color, Background, Border, Box-shadow effect, Reduce size.
  • Styling Selected status
  • You also can duplicate the current swatches profile to generate rapidly many swatch design patterns.
  • You can enable show the Add to cart button and it will show up after selecting attributes.

WooCommerce Variation Swatches is a simple plugin but does a wonderful job. This plugin not only offers the image, label attributes, and color in the single WooCommerce product but also enables them in product quick view. If you’re using WooCommerce themes, you don’t need to load color and image swatches for variable product attributes in a quick view separately.

Need Help?

That is all about the WooCommerce Product Variations Swatches Plugin for WordPress module, for any issues you can send us an email at store@ogeninfo.com also let us know if you want to discuss your WordPress project, you can ping us anytime at our skype: skype:ogeninfosystem@gmail.com For the latest technologies plugins, extensions and Scripts visit https://www.store.ogeninfo.com/

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